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updated 10:28, Tue October 09, 2007

Hotlines: $150 Mil. Monster.com Consolidates Account at MEC

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2 hours, 54 minutes ago


NEW YORK Monster.com, the online job search service, has consolidated global media chores at roster agency Mediaedge:cia, sources said.

The WPP agency, which worked for the client in some overseas markets, now adds domestic online and offline chores from IPG's Deutsch, per sources. Maynard, Mass.-based Monster's estimated annual global ad spend exceeds $150 million. Sources said the media account shifted to MEC without a review, based on work the agency had done for Monster in Europe. Monster tapped Omnicom's BBDO for creative earlier this month. Agency and client officials either could not be reached or declined comment.


Sprint Nextel Snoops Around For New Boost Mobile Partner

LOS ANGELES Sprint Nextel-owned Boost Mobile is reviewing its $35 million creative, according to sources. An RFP issued in mid-September was due back last week. The client could not be immediately reached. Bill Grogan, president of the incumbent, WPP Group's Berlin Cameron United in New York, said he was aware that agencies were being contacted but believed it was for a project only. Berlin Cameron has held the account since 2003.


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